
Building Your Business IS Doing the Work of Your Business
I get it. You became a fractional CFO because you’re good at finance, not marketing. You became a consultant because you solve complex problems,
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Built for professionals ready to grow with purpose, not pressure.

I get it. You became a fractional CFO because you’re good at finance, not marketing. You became a consultant because you solve complex problems,

If you read Tuesday’s post about the trust recession, you know that buyers have fundamentally changed how they evaluate professional services. They’re more skeptical,

Most professionals think their pipeline problem is a visibility problem. Get in front of more people. Post more content. Refine the pitch. Run more

Last week you read about expanding client relationships. You got fired up. You uncovered opportunities. Three clients expanded their retainers. Now you’re drowning. You

Here’s a question: How much is your average client worth over 36 months? Most professionals have no idea. They fixate on average transaction size.

AI Didn’t Make Prospecting Easier. It Made Trust Impossible. I’m halfway through compiling my annual State of Sales report. And I keep staring at

Let’s address the elephant in the room: “sell” is technically a four-letter word. But it’s not one of the bad ones, despite what your

Maximize What You Already Have We’re halfway through September, and if you’re thinking Q4 is your time to frantically chase new deals, you’re already

The Influencer Ecosystem Strategy: How to Become Part of Their Inner Circle The Prospecting Hamster Wheel That’s Killing Your Pipeline You’re sending 100+ LinkedIn

How the psychological principle of reciprocity and strategic “First Dollar” thinking can transform stagnant prospects into engaged clients The Inertia Epidemic: Why “Do Nothing”
Whether you’re building a referral network or launching your fractional practice, we’ll help you create a strategy that fits your style and brings results.
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